In any work, if the chief or executive has voluntarily joined with subordinates, what follows is more confidence, love, respect, and faith that subordinates will have in their executives.
Additionally, people who witnessed such action will rejoice at the executive's actions. This circumstance will certainly generate cooperation in having the task accomplished quickly. Especially, if the task does not need the executive to be involved such as a cleanliness job at a public beach etc., more people’s impression would be increased.
Narathat beach is a beautiful tourist attraction full of the abundant in terms of marine and coastal resources, both fishery and tourism resources, for example, a beautiful beach, and marine ecosystems habitating for marine life. The prosperity of the community, economic development, fishery, and tourism needs has caused wasteful utilization of marine resources, irresponsible tourism, and, importantly, natural disasters. These situations yield the deterioration of marine resources, especially garbage, which is a problem that affects both, directly and indirectly, the ecosystem, including coral reefs, seagrass, mangrove forests, and beaches. Additionally, the garbage damage fishing gear and ruins beautiful scenery causing the value of tourist attractions to decrease accordingly.
A photo of Mr. Pai Sol Ah Wae, Mayor of Narathiwat district who visited the area at Narathat beach with the officials and cleaning staff collecting garbage around Narathat beach after many parents and guardians brought the children to the beach during children’s days.
The mayor has personally visited the garbage collection area and took this opportunity to meet and greet the tourists by asking everyone to help keep the trash clean which will make Narathat beach more attractive to visit. He, as well, has asked everyone to be a good host to welcome tourists who will visit Narathat beach. The city of Narathiwat has the policy to develop and improve Narathat beach to be a clean tourist destination. Some improvements have been made, such as adjusting the area to be more green for residents and tourists to relax.
Having a natural cost is good luck. However, sustaining this natural cost as a source of abundance and source of income for the community is quite a challenge. The stakeholder's participation in public and private sectors with executive support is the key to building powerful sustainability.